If you are planning start an internet based business, there are many ways to do this at very minimum cost. In this article, you will learn how to use a Facebook Fan Page to promote your business the easy way. Facebook is now the most popular social networking website in the world. Most of its features are being imitated by others, but cannot be surpassed. It is an excellent way to promote your products or services to over 500 million active users of Facebook. Best of all, it is easy to

implement and absolutely free.

The reason why you should use a Facebook Fan Page in promoting your business is that the pages are indexed. This means when you can be found in the results using any search engine such as Google. Another excellent feature of a Facebook Fan Page is that you can opt-in forms like order forms, and collect necessary information from your customers. You can also link your blog to your Facebook Fan Page account and see your recent posts on your Facebook wall too. Unlike other web applications, Facebook allows you to post videos as well, making your advertising capabilities more powerful than just plain photos and text. Using a Facebook Fan Page can also help you separate your personal account from your professional interactions online.

Just like in any conventional marketing strategy, it is always important to know who target clients are. There are over 500 million users of Facebook to date, and the types of users vary according to age, interests, and of course, location. If you believe that you can reach your target customers through Facebook, then you can start by creating your Fan Page account. It is important that you indicate the necessary information such as your business profile and helpful links. If a user is interested in your page, he or she will click on in and continue to explore the contents of your Facebook Fan Page. If you have a basic knowledge and understanding of business, it is very significant that you deliver the benefits of your product or service to your potential customers alongside the features.

The internet is a very powerful tool. Even if you don’t have web programming skills, there are many additional features that can make your Facebook Fan Page interactive and dynamic, compared to that of a static page. You can embed order forms to gather the necessary information such as the client’s name, address, and contact number. This way, your page works just like any other online store, complete with electronic transactions. If you want to spend and advertise, you can do so by paying for an ad on Facebook. This will increase your exposure to all Facebook users. Asking your friends and family to like your page is also a great way to promote your page. Even if they are not your target clients, those who see their Facebook wall will also see you Facebook Fan Page, increasing your exposure to other active users on Facebook.

You can check out my Integrity Networker Facebook Fan Page here.  Don’t forget to “Like” it!

"Relationships Matter"

LinkedIn is one of the latest innovations in business and technology, allowing users to stay connected to the outside world in the comfort of their homes. It is a perfect business solution for home based employees and professionals. Whether you are a freelancer or multi-level marketing associate, LinkedIn provides the services that you need to stay connected with your work associates or customers from anywhere around the world. LinkedIn is a website and application in one. It is designed for professionals who want to display their business profile for updates and for seeking new business contacts.

Signing up for an account is as easy as joining other social networking websites. Best of all, signing up for an account is absolutely free, and the ads displayed on the site are not as invasive as most social networking sites are. You can still enjoy a clutter-free environment while updating your business profile, and looking at others’ profile for possible business partnerships.

Signing up for a free account in LinkedIn has some drawbacks. A paid membership will allow you to search over 65 million members’ profiles faster, send direct messages without introductions, and organize profiles in to more specific categories. Once you have signed up as a free or paid member, you can begin creating your profile. Remember that the purpose of this site is for business related transactions and partnerships. Be sure to include the necessary information to make your profile more professional and attractive to potential business partners. After creating your business profile, you are now ready to publish it for others to view. You can also start making connections to persons that you already know or would like to know more about.

Whether you are a freelancer or part of an established business, you can build up your customer base and job prospects open for possible business partnerships by effectively using LinkedIn. You can have recommendations based on your professional abilities and work ethics, and search available jobs from hundreds of postings on LinkedIn. Most of these job posts are exclusive to the site, which gives you a higher chance of landing a job. They key to landing a partnership through LinkedIn is to pay close attention to the titles for postings that are related to your field of expertise.

LinkedIn is able to show the degree of your connection to a particular person or business that you are looking for. Joining a LinkedIn group that is relevant or related to your line of work is also one of the quickest ways to find possible matches for a partnership. For each group that you join, the necessary information will be updated to your profile, making them associated to you for reference purposes.

Searching and answering LinkedIn questions will also narrow down your matches to people with the same situation as yours. This way, you can already gather the necessary information, saving you the time and effort of asking the same question again, and waiting for the same response. If you have posted a unique question, you should regularly check your thread for updates, as many interested people have answers that might be of help for you, and may even make recommendations for you as a potential business partner.

Go ahead and click the link on the right and view my profile and connect with me!

One of the best and cheapest ways to promote your Home Based Business online is through social networking sites.  You will limit your Home Based Business without an online presence. Social networking sites will help you to target your audience by being a member of a social site. You will be able to find more potential customers for your Home Based Business, which will help you to increase sales of your service or products. One of the major advantages of using a social site for your Home Based Business is to help reduce your cost in advertising.

If you are selecting a social site as your marketing tool for your Home Based Business then don’t miss these particular social bookmarking sites:  Reddit, digg, furl, focous, linkedln and many more. These sites will help you to gain a presence for your business to a like-minded group of people. You can also create your group on social sites, so one who is interested to do business with you will become part of the group. It will be easy for you to find new people who are in need of your product and service, so that you can directly contact them to make your business a success.

I want to put you all out of your misery right now and tell you the real truth about social media marketing. What is it, you ask?  Putting people in touch with other people. It is that simple its main substance is to put and keep people in touch with each other and to do that in the most fun and efficient way.  Knowing this will help you promote your home based business on these social networking sites.   Social media simply presents new ways to do an old thing, which is to talk to people.