Business Tips For Using Social Media

Is Social Media Working For You-







Is Social Media Working For You?

Trying to build a business on social media?

How’s that going for ya?

Love it?  Hate it?  Don’t understand how it is supposed to work?

Here are a few tips for you that I learned the hard way:

Tip #1 – Choose Your Social Media

Make sure you pick one social media platform to start.  Only One.  Research where your target audience is hanging out and start there:-)

Learn how that specific platform works in detail.  Each one is different and has different rules for posting.

Tip #2 – Create a Detailed Profile

Make sure to create a very detailed profile.  This is where your target audience will look (meet you) first.  They will be looking for things in your profile that resonate with them, pique their interest.  Remember you are branding yourself.  People work with people not businesses!

Tip #3 – Post Awesome Content!

It’s the very best way to win people over.  Giving them consistent quality content that engages them and provides value. That’s how you create a tribe of followers.  Make them want to check in with you and see what you are sharing next:-)

Tip #4 – Call to Action

If you want people to take action on what you have posted… tell them!  “Grab Your Free Report Here” or “Click Here To Learn More” or “Comment Below To Tell Me What You Think”.

Get the conversation going and then keep it going!  This is social 🙂  Have fun with this and change up your call to action based on your post.

I hope you found value in this post!  Feel free to leave a comment and/or share with others!


Patty Scheeler


Instagram Marketing: 4 Tips To Get You Started…

Instagram for Business

What is Instagram and how do I use it to market my business?

Instagram is an online mobile photo-sharing, video-sharing and social networking service that enables its users to take pictures and videos, and share them on a variety of social networking platforms, such as Facebook, Twitter, Tumblr and Flickr. – Wikipedia

Instagram marketing is hot…hot…hot right now!

If you are not using Instagram marketing for your business you are truly missing out.

Did you know that Instagram has more interactions than FaceBook?  Oh and by the way Instagram does not limit who can see your content.

Instagram has grown faster than any other social site to date.  There are 300 Million Instagrammers!  Promoting products is key to this visual social site.

Want to know what to do next?

Here are 4 tips to get you started with Instagram marketing:

1.  Make sure to use your real name when signing up for an Instagram account.  You want people to be able to easily find you and your business.

2.  Have a nice professional picture in your profile.  Remember this is where you will have your first connection with a potential follower and you want to make a good impression.

3.  Create a bio that shows what you are about.  I used a hashtag (#) in my bio so if people are searching for #NetworkMarketing they can easily find me 🙂  Now you only have 150 characters so get to the point fast.  You also want to create a Call To Action in your bio so people know what to do.

4.  Put the link in your bio that you want your ideal customer to visit.  I use a capture page here to build my list 🙂

Here is an example of my bio:

Patty Scheeler
#NetworkMarketing Genius  – Create Unlimited Targeted Leads. Grab your “Free”
Instagram Daily Task Cheat Sheets here 🙂

As an example of some of the pictures I share…

Beautiful Day

This picture was taken on the way to the Oregon Coast.  It has gotten 56 Likes and 23 comments.  If you click on the picture you can see more examples of my posts 🙂

Now that you have everything set up for your Instagram marketing…

What’s next?

You will need to start posting your pictures!

You can pick up a free copy of my “Instagram Daily Tasks Cheat Sheet” below to help you grow your influence and generate leads daily!


The Power of Content Syndication on Social Sites

Content Syndication is King!










Content syndication is basically the effort made by the writer to get their work read by as many people as possible by posting on social sites.

It is more of bringing the content, that otherwise wouldn’t be there, to the reader. Content syndication has become important for writers today mainly because of stiff competition. Everyone is creating quality content and the only way for people to read is if the information is made available to them. Social sites are becoming increasingly popular with people because they allow people to interact easily and let them create a custom impression about themselves to others. With more and more people registering everyday for sites like Facebook – Twitter – Google+, for the writer, these are the places to distribute content and get the word out there about their work.

The most powerful sites to syndicate content are those that offer greater interaction among users, websites like Facebook and Twitter come to mind. Facebook released a report end of March claiming to have 1.11 billion active members. This just goes to show the potential this site has for syndicating content. It is of paramount importance that as a writer or as an online business, you create accounts with these sites, create a base of followers and interact with them on a regular basis. Whenever you interact with your followers you need to be informative and be a resource to them. When you are a relevant source you will find that users will share your posts, thereby distributing your content.

However you can’t update statuses and respond to user feedback 24/7. It just is not humanly possible and in this regard, automated services can be useful. Basically these are like schedulers, that you grant access into your social accounts and they post on your behalf at the set time. This is very important for people who are busy during the day or the week. They actually help maintain your syndication levels and the network as a whole. Syndicating content on social networks is a must for any content driven site but it needs to be done with caution.

Lastly, just because you have written great content and shared it on a social network it will go viral. There is no guarantee. Successful content syndication is a process. As you share you need to be aware of the audience as well as to be compelling enough for them to share. As long as your posts are informative and unique people will want to be associated with them.

Here is the service that I have used for years to get my content seen.

What sources do you use to automate your content syndication?