Archive for August, 2011

Leadership

Becoming a leader is not easy but it’s not too difficult either.  The skills that we should possess are the experiences of doing marketing methods  successfully.

Before we teach our downline, we must successfully complete the skill ourselves so we will have a successful experience to share and guide them down right path. This is so important before asking your downline to do something. Without enough successful experience we would not know what to show or tell them and of course, they will not be able to duplicate this for their business.

So in order to be a good leader, you must prepare the “what and how” to teach your downline.  Pointing them in the right direction can lead to a good result but conversely the wrong direction will guide them to a bad result that will make them leave the business.

In addition you have to provide your downline with some tools, like audio CD, motivational books, training videos, etc.  You have to be willing to take the time to help them one on one when needed. This is the type of attention that can motivate your downline to work harder. Asking them regularly about their progress and helping them solve any problems that may come up is also the sign of a good leader. Team meetings are also a great way to motivate your downline.

The last but not least is becoming a model for your downline. They will see what you do and follow. So becoming a good model will be good for your downline too. As a leader you have to do these consistently to keep your downline’s spirit so that it can boost teamwork and sales drastically. If your downline experiences success then you will be happy too because it means that you will get the benefit from their success and from the company. Finally don’t forget to improve yourself  as well as your downline in order to keep moving forward.

Remember as a leader for your downline you need to always do exactly what you say you are going to do.  This promotes integrity in all that you are trying to accomplish.

Attraction Marketing System

With the fast pace of technology, a business must make efforts to catch up with it. A right plan must be devised to come up with a firm marketing method or strategy to survive.

  • COI or the warm business market -a method in marketing where you call the people you know in the business to introduce or give an overview of your business or product.
  • Direct Calls- also known as the business to business approach. This marketing method requires skills in telemarketing and prospecting. A telemarketer then calls his or her prospect and gives a short briefing of the product or business.
  • $10,000 Referral Letter- a method in marketing where one affiliate or business owner targets a possible affiliate to help promote the business.
  • Meet-up Groups- a common marketing method where a business owner gathers possible affiliates giving them a brief background or information about the business.
  

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