As children we were taught to sit still in a classroom and listen.
* All with your own Personal coach!
What is Instagram and how do I use it to market my business?
Instagram is an online mobile photo-sharing, video-sharing and social networking service that enables its users to take pictures and videos, and share them on a variety of social networking platforms, such as Facebook, Twitter, Tumblr and Flickr. – Wikipedia
Instagram marketing is hot…hot…hot right now!
If you are not using Instagram marketing for your business you are truly missing out.
Did you know that Instagram has more interactions than FaceBook? Oh and by the way Instagram does not limit who can see your content.
Instagram has grown faster than any other social site to date. There are 300 Million Instagrammers! Promoting products is key to this visual social site.
Want to know what to do next?
Here are 4 tips to get you started with Instagram marketing:
1. Make sure to use your real name when signing up for an Instagram account. You want people to be able to easily find you and your business.
2. Have a nice professional picture in your profile. Remember this is where you will have your first connection with a potential follower and you want to make a good impression.
3. Create a bio that shows what you are about. I used a hashtag (#) in my bio so if people are searching for #NetworkMarketing they can easily find me Now you only have 150 characters so get to the point fast. You also want to create a Call To Action in your bio so people know what to do.
4. Put the link in your bio that you want your ideal customer to visit. I use a capture page here to build my list
Here is an example of my bio:
#NetworkMarketing Genius – Create Unlimited Targeted Leads. Grab your “Free”
Instagram Daily Task Cheat Sheets here: http://freebie4u.biz
As an example of some of the pictures I share…
This picture was taken on the way to the Oregon Coast. It has gotten 56 Likes and 23 comments. If you click on the picture you can see more examples of my posts
Now that you have everything set up for your Instagram marketing…
You will need to start posting your pictures!
You can pick up a free copy of my “Instagram Daily Tasks Cheat Sheet” below to help you grow your influence and generate leads daily!
So what is a Lead Magnet?
A lead magnet is usually put on a capture page to entice your customers to solve a problem or issue that they have. You may want to give away a free eBook to help solve their problem or just to educate them.
In this way you will be exchanging some valuable information to them for their email address. You always want to lead with value!
How to go about creating the Lead Magnet:
The first step in creating a great lead sucking magnet is to identify who your ideal customer (also known as Avatar) is that you want to attract. I go into detail in this blog post “Have You Identified Your Ideal Customer Yet?”. If you would like to review that and learn how it’s done.
Once you have identified your Avatar then you will know what types of problems they are having and address those on your capture page. You will usually find that there will be more that one issue they are having.
Only use one problem at a time. If you use more than one problem, it will be confusing to your potential customers.
Here is an example of a lead magnet that I created for my online marketing consulting business.
Been Spending More Online Than You Make? (Click on title to take a look)
Do you see the problem I am solving? (hint, the title). I am giving away access to my Integrity Networker Online Training site for free and step-by-step instructions for multiple streams of income in exchange for their name and email address.
Here is another example of a great lead magnet:
Frustrated Because There Is So Much To Learn? (Click on title to take a look)
Yep, the problem right in the title again! In this short video I empathize with the frustration of trying to learn all the marketing methods while trying to get your business up and running. How overwhelming it can become. I also talk about what information you will get if you opt in.
These are just a couple of examples of a Lead Magnet that converts like crazy for me. Take the time to identify your customer and then help them. It’s just that easy!
If you would like help with your online marketing efforts just click on one of the links above and opt in. I will contact you directly
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